The club had a wonderful time Friday, the 11th of April at Design Ideas. There we met Andy the founder and sat and talked with Joe Kim. We were also given a tour of the warehouse.
Design Ideas was founded in 1983 by Andy and his sister in 1983 when they were both in college. They had a million-dollar idea: a wire basket for toting toiletries from the bedroom to the bathroom in college dorms. From there, Design Ideas has grown into a company with approximately $100 million in sales. Design Ideas creates, manufactures and globally markets more than 1,500 innovative and affordable accessories for the home and office under the slogan, "We make things interesting." More information on their history can be found on www.designideas.net
Discussion topics with Joe Kim included:
· The state of the economy
· Branding
· Marketing Mix Strategy
· Entrepreneurial dream
· Complexities of doing business internationally
· And much more …
Design Ideas reminds me of the classic American tale of how dreams do come true. We had a lovely time and hopefully next time more people will be able to join us.
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